The design process

What’s it like to work with me? Let’s walk through the process of designing your brand’s identity and building your website.

    • Contact: Fill out this form to get in contact with me

    • Discovery Call: I’ll set up a virtual meeting to get acquainted. During this call, we'll talk about the project and dive into the areas you’re looking to revamp.

    • Proposal and contract: After our meeting, you’ll get an email with a detailed proposal of the design package we’ve discussed and chosen as well as a payment plan. A deposit will be required to move forward with the project.

    • Client Portal: This is where the fun starts! I’ll get you in my client portal. There, you will find all the details on the project, including the contract and timelines.

    • Client Questionnaire: Inside the client portal, there is a fun quiz for you to take. Nothing too daunting, I promise! It’s more like a series of fun Instagram polls so I can get to know you and your brand better.

  • Strategy Call: We’ll set up our second call to discuss your brand in detail. We want to get a clear picture on your goals, audience and competitors.

    Research & Analysis: No work required here for you! This is where I’ll dive deep to create a design strategy for you.

    Presentation: We’ll meet again I will share all of my findings with you. Here, we get to start fine tuning all the design details.

    • Visual Inspo: I’ll put together mood boards based on feedback after presenting the strategy and upload them to our portal.

    • Client Feedback: You’ll review the mood boards and provide feedback through a questionnaire.

    • Designing: This is where it gets FUN! I’ll start putting together your brand identity. It’ll include logos, a color palette, font pairings, elements & illustrations, and mockups

    • Presentation: You’ll get to see your brand come to life! I share your final brand identity I have thoughtful designed.

    • Feedback: We love FEEDBACK! After my presentation, you’ll get to make tweaks to anything you see fit. It’s YOUR brand and I want you to love every piece of it.

    • Brand Guidelines: You’ll get a booklet of your brand guidelines so you can easily reference them.

    • Brand Assets: All of your logos, illustrations, design elements, and fonts will be uploaded to the client portal for you to download and use. This invaluable reference will keep you on-brand going forward.

    • Strategy Call: After finalizing your brand identity, we’ll meet to discuss the details of your website. We'll make a plan on how we’ll organize your site content that works best for converting visitors to customer.

    • Site Building: I’ll build a beautiful and responsive website that’s optimized for both desktop and mobile traffic according to our plan.

    • Revisions: You finally get to see your new brand brought to life! Any necessary revisions will be made.

    • Site Training: We’ll set up a basic training so you can learn the ins and outs of SquareSpace so you can make easy changes to your sit as needed.

    • Live Website: Your website will go live and you’ll be given a handbook on basics for your site.

Ready to get started?

You love the process and want to get started. Alright, let’s do it. Start by filling out this form and you’ll get an email within 24-48 hours from me.